Recently a skeptic webmaster who runs more than one site asked me for some advice on driving more traffic to their newer sites. They knew I talk about SEO on this blog and figured I could give them some tips. I’m always happy to help out another skeptic.
One of the first thing I did was look at the number of inbound links to the new website. A key element of any SEO strategy is always inbound links – other sites linking to yours. The more links to your site, the more weight your pages will be given in search engines. And search engine hits are often a third or more of your traffic.
In this post I’ll show how you can measure this, and give some skeptic-specific tips for generating some good back-links to your site.